Only in case of Obituary Ads, we make an exception wherein you can book your ad on a 24 hour notice. If you intend to continue with the booking of your ad, then you need to start by visiting the Hindustan Times Obituary Ad Rates page. Choose the edition and ad type you intend to publish you ad under, then compose it online, preview the same to continue to confirm the release dates.

Finally you can make the payment as per your convenience through our online or offline payment options. Please keep in mind that the payment needs to be made to confirm the booking without which your ad cannot be booked. Once the obituary Ad is booked and you receive an invoice with all the details from our end, the ad can be published the next day.